Ford Mondeo adopts fresh new look
- Ford Mondeo range stays fresh, with
subtle yet purposeful exterior design changes
- Acclaimed driving quality enhanced with
improvements to brake feel and Durashift 6-speed transmission
- New technology features include
affordable Bluetooth™ systems, Voice Control and I-Pod/MP-3
connectivity
- Mondeo range offering simplified, with
Titanium continuing as a regular series in reaction to high
customer demand
- Performance Mondeo ST now available with
Ford's latest 2.2-litre TDCi diesel engine, offering an impressive
155 PS and 400 Nm of torque
- Ford's Intelligent Protection System
continues to make Mondeo one of the safest cars on the road
The Ford Mondeo is adopting a fresh new
look, making this already attractive vehicle even more appealing. A
number of detailed exterior changes strengthen the timeless and
contemporary design of a car which remains a strong favourite in the
competitive European CD segment.
The new look complements Mondeo's acclaimed driving quality, and
extensive range of derivatives. With its impressive line-up of TDCi
diesel engines, including the exciting 155 PS, 400 Nm, 2.2-litre
version, its exciting ST performance derivatives, and its practical,
yet premium wagon, the Mondeo range offers something for every
customer. All Mondeos benefit from Ford's Intelligent Protection
System (IPS) which continues to make Mondeo one of the safest
vehicles on the road.
With so much included in the Mondeo range, it is no wonder that
Mondeo is one of only two vehicles in the European CD segment to
achieve double-digit market share in 2004.
Coupled with the physical changes to the Mondeo is a modification of
the series line-up to maximize customer choice. This includes the
incorporation of the Titanium and Titanium X models as regular
series alongside the Ghia and Ghia X models because of continued
customer demand. The Titanium X was originally introduced in 2004 as
a "limited production" model.
"We believe these latest changes to Mondeo, coupled with the
inclusion of some of the most modern technology such as Bluetooth™
will allow Ford's European flagship model to lead the field in
providing choice, driver satisfaction, and overall value," said
Kevin O'Neill, Ford of Europe's Executive Director for Large and
Luxury Vehicles. "The great success Mondeo has enjoyed to date
proves we have a winner, but we won't stay ahead by standing still."
Subtle Changes Throughout
The new Mondeo looks sportier and more luxurious, yet remains a
contemporary, classic design.
Signalling the changes outside are restyled front and rear bumpers
with new lower valances, plus more detailed chrome applications
around the vehicle.
"When looking at the current Mondeo we saw an already stylish
vehicle, yet we knew from customers and from our own perspective
that detailed changes could make it more contemporary," said Chris
Bird, Ford's European Director of Design. "It wasn't any one thing
that we identified, but several subtle nuances that we could make
adjustments to in order to enhance the visual appeal."
Such adjustments to the four-door and five-door models include the
addition of chrome accents and more clear glass to the large rear
lamps, giving them a fresh, elegant appearance. In addition, the new-look
rear bumper lower valance now incorporates distinctive and
functional red reflectors on four- and five-door models.
All Mondeo models get new look upper and lower grilles at the front.
The Ghia and Titanium series each get a bodycolour full-depth lower
bumper which will also be common on the X derivatives. The Ghia X
and Titanium X models also get a lower stainless steel bar and
bodycolour bumper protection mouldings. As a finishing touch, all
models now receive clear 'jeweled' side repeaters on the front
fenders.
Inside, the Mondeo retains its premium quality feel and high level
of specification, but some subtle changes have been made.
Chic new trim fabrics and different bezel colour options (silver,
Ghia look and electro-plated titanium finish) are on offer across
the range. Also, the central clock has been subtly changed with a
new black appliqué, plus changes in hand colour and lighting have
been made to improve visibility for the driver. Upscale models, like
the Ghia and ST, offer a higher chrome content in keeping with the
interior's contemporary feel.
Enhanced Driving Experience
Along with exterior and interior changes across the Mondeo range,
improvements have been made to enhance driving quality.
"We really wanted to improve the driver interface with the vehicle,
but in a way that improved the driving experience and made vehicle
operation safer as well as more convenient," said O'Neill.
With these objectives in mind, key changes to the new Mondeo include
improved brake feel, giving the driver more responsive, solid
feedback when applying the brakes. The changes improve Mondeo's
already excellent brake performance.
On Mondeos equipped with Ford's Durashift 6-speed manual
transmission, a gear lever trigger has been added which helps to
eliminate potential mis-shifts. A spring-loaded ring under the gear
knob now has to be lifted by the driver when selecting reverse gear.
"Our customers told us they wanted even more precision in the
Durashift 6-speed transmission, so we have added this trigger to
meet that demand," added O'Neill.
Convenience and Connectivity
For today's driving conditions, the Ford Mondeo leads in providing
affordable convenience and connectivity features.
For mobile telephone users, three hands-free kits are available, two
of which feature the latest Bluetooth™ technology. The basic level
offers a hands-free phone kit with a phone cradle base plate in the
console. It also has phone book access and an external antenna but
no voice control. There is no Bluetooth™ access.
Moving up, customers can choose from either a single Bluetooth™ or a
Bluetooth™ with Cradle system.
With the single Bluetooth™ system, any Bluetooth™ telephone can
interface with the hands-free system inside the car. Bluetooth™
technology allows customers to establish a wireless connection
between their telephones and the in-car system.
The system can be programmed to recognise up to 5 different mobile
phones, so any of these can automatically re-establish contact each
time the vehicle is accessed. The system can also be programmed to
prioritise any particular telephone, as only one device can
establish the wireless connection at any time.
A Voice Control function allows the driver or passenger whose
telephone is connected to the system to make or accept calls with
vocal instructions. Of equal importance is the fact that this system
also provides Voice Control of other key vehicle features such as
the audio system and the climate control system.
Moving up to the Bluetooth™ with Cradle system, a telephone holder
is fitted in the centre console to enable phone charging and
connection to an external antenna for better reception. Also, the
customer's mobile telephone address book can be accessed through the
In Car Entertainment (ICE) unit display.
Both Mondeo Bluetooth™ systems include a Digital Sound Processor, or
DSP, for optimum speech quality. In addition, both systems allow for
safe control of telephone functions via the radio and an integrated
microphone.
All three hands-free systems not only offer a technology advantage
but are also priced lower than much of the upscale competition.
Another benefit is that they are available on all levels from the
entry level tape or CD player to the High Navigation system. The
Voice Control system can also store up to 20 phone numbers, 20 radio
pre-sets and 20 navigations system settings.
"Bluetooth™ and the Voice Control system are perfect examples of
Ford's ability to combine industry-leading technology with great
value," said Wolfgang Balduin, Supervisor, Application Infotainment
Sub-Systems. "Not only we are able to provide cutting-edge
communication technology in the segment but we have also been able
to offer it at a better price than some of the more expensive
competition."
Users of the latest personal audio devices such as I-Pod or MP-3
players will appreciate Mondeo's In Car Entertainment (ICE) systems,
all of which include an "Auxiliary Input" socket located in the
glove box.
The standard 3.5mm audio jack socket allows Mondeo owners to bridge
portable technology with their ICE system by using a readily
available cable connection.
By plugging in their I-Pod, MP-3 player or even a portable tape or
CD player, customers can enjoy their audio material through the
Mondeo's impressive sound system, and use the ICE system to control
volume, sound quality and balance/fade.
The New Mondeo Range Simplified
The new Mondeo range offers more choice and better value than ever.
It is designed to appeal to the widest possible range of customers,
whether they are looking for value, luxury or performance.
Offering four-door sedan, five-door hatchback and wagon body styles
throughout, the new Mondeo line-up is as follows:
Mondeo ST - Sports Technology from
Ford
At the top of the Mondeo range, with the emphasis on performance, is
the Mondeo ST. While the Mondeo ST220 with its 226 PS 3.0-litre
Duratec V6 engine is already a favourite of performance motorists,
the Mondeo ST formula is now being made available to Diesel
customers, with the introduction of the Mondeo ST TDCi across Europe.
Equipped with the 2.2-litre Duratorq TDCi engine, this Mondeo ST
generates 155 PS at 3,500 rpm. Maximum torque is 360 Nm at 1,800 rpm
with a peak at 400 Nm in overboost, giving Mondeo one of the most
powerful diesel engines in the segment. "Combining the availability
of the 3.0-litre Duratec V6 with this high performance Duratorq
diesel, we really think we have covered all customer needs in
offering sporty performance," O'Neill commented.
Few if any entries in the CD segment can offer what Mondeo ST
performance derivatives can. From an exterior standpoint, both
Mondeo ST offerings have been enhanced by adding:
- A new silver painted upper and lower
grille, additional bright chrome accents, including a new rocker
panel, new wheel center-caps and a chrome strip along the bottom
of the windows on each door
- Interior enhancements including red or
grey coloured stitching on the steering wheel, gearshift and hand
brake plus optional aluminum pedals that enhance the sporty
appearance
Mondeo
Titanium and Titanium X - the modern "techno" alternatives
Originally introduced in Autumn 2004 as a "limited production"
series, and now becoming a permanent addition to the Mondeo range,
the Titanium model offers a sophisticated, techno alternative to the
traditional upscale Mondeo Ghia.
"We believe the Titanium models offer a very appealing blend of
contemporary materials and sporty design," said O'Neill. "They are
also great value for money, so we believe this combination will
attract new customers to the Ford brand."
Several exciting features make Mondeo Titanium a formidable
alternative in the competitive marketplace.
- Distinctive upper grille mesh and
bodycolour front and rear bumper lower valences
- A unique 16-inch alloy wheel design with
a chrome centre cap
- A tailgate scuff-plate on the Wagon
models
Inside, Mondeo Titanium also offers a
modern "techno" feel, with features such as:
- Front door spears in "Titanium finish"
and "Titanium" ornamentation on the clock and gearshift bezels
- A unique cloth trim (Midnight Black
Waffle with Lux)
- The wagon version of the Titanium and
Titanium X have rear window privacy glass as standard equipment
The ultimate "techno" package comes in the
Titanium X model, which offers all of the style and ambience of the
Titanium, but with even more equipment, including:
- Bright painted upper grille mesh
- Bodycolour front and rear bumper
rubstrips
- Bluetooth™ system with Voice Control
- A front lower grille chrome insert
- A new 17-inch 5 spoke wheel design
- A new door trim fabric and unique new
trim
Mondeo Ghia
and Ghia X - Classic Luxury
In the new Mondeo Ghia, the emphasis continues to be on luxury. New
elements that enhance the Mondeo Ghia experience include:
- A mesh upper grille and new bodycoloured
front and rear lower bumper valences
- A new chromed center cap design for the
Ghia's alloy wheels which echoes the extra touches of chrome
throughout
- A new clock design for improved
visibility
- New trim combinations of velour and flat
woven material
- A tailgate scuff-plate on the Ghia and
Ghia X Wagon models
For customers looking for the ultimate Ghia
experience, the Mondeo Ghia X is the ideal solution. Expanding on
changes made to the Ghia, the Ghia X includes features such as:
- Bodycolour front and rear bumper strips
- A front lower grille chrome insert
- Enhanced interior trim materials
Mondeo
Trend - A smart Choice
The popular Mondeo Trend model offers contemporary features in a
package that represents true value. The new Trend version also has
some substantial additions, including:
- All-new 16-inch wheel covers
- Chrome interior door release handles,
silver painted bezels for the gear lever and clock surround, and a
chromed handbrake release button
- New door trim insert and new trim colour
Mondeo
Ambiente - The essentials
Already a solid entry in the CD segment, and affordably priced, the
entry-level Mondeo Ambiente receives some significant cosmetic
changes, which include:
- A new appearance front bumper
- A new look rear bumper which, on 4-door
and 5-door models, incorporates new functional reflectors which
enhance the car's solid stance and stand out from the crowd
- A chrome front grille surround with new
upper and lower grille mesh, common across all Mondeo models
- Chrome interior door release handles, a
gearshift gaiter with chrome surround and chrome clock surround
- A new trim color option
MONDEO
TECHNOLOGY
The Powertrain Story
While detailed cosmetic changes have been made to improve Mondeo's
contemporary style, the Mondeo range retains its impressive line-up
of powertrain options.
An extensive range of Duratec petrol, Duratorq TDCi and Duratorq
TDDi diesel engines are available, providing customers with
unparalleled choice, whether they favour performance or economy, or
both.
The Duratorq Diesel Range
Mondeo offers a choice of four Duratorq diesel engines, three of
which utilise the latest generation common-rail injection systems.
Those three Duratorq TDCi common-rail engines are available with
power displacements of 115 PS, 130 PS and 155 PS.
At the top of the range is the exciting, high performance 2.2-litre
TDCi coupled with a 6-speed manual gearbox, which delivers an
impressive 155 PS and up to 400 Nm of torque. The combined fuel
consumption is 6.1lt/100km (city 8.2 lt/100km, urban 4.9 lt/100km)
and the combined CO2 emissions 161 g/km. [NOTE: figures for the
wagon are 6.3, 8.4, 5.1 lt/100km and 166 g/km respectively].
Furthermore, this engine will be modified to meet the Euro Stage IV
emissions level by August 2005.
The 2.0-litre 115 PS and 130 PS TDCi engines offer a wide range of
choice, coupled with 5- or 6-speed manual or automatic 5-tronic
Durashift transmissions. The torque figures for these two engines
are 280 Nm at 1,900 rpm and 330 Nm at 1,800 rpm respectively, with
an additional power reserve due to the overboost function. In manual
transmission format, both of these engines already comply with the
Euro Stage IV emissions level.
For great economy and value, the Mondeo 2.0-litre TDDi offers 90 PS
with 245 Nm of torque at 1900 rpm. The combined fuel consumption is
5.8 lt/100km (city 8.1 lt/100km, urban 4.5 lt/100km) and the
combined CO2 emissions 154 g/km [NOTE: figures for the wagon are
6.0, 8.3, 4.7 lt/100km and 158 g/km respectively]. It should be
noted that by August 2005 this engine will be replaced by another 90
PS high pressure common rail version that will also achieve Euro
Stage IV emissions.
The Duratec Petrol Range
Alongside the broad range of diesel offerings, Mondeo also boasts
one of the most comprehensive petrol engine ranges in the segment.
Mondeo is unusual in its class for offering a choice of three
Duratec V6 engines, depending on market:
- the high performance 226 PS 3.0-litre
Duratec V6 which is exclusively available in the flagship ST220
model, coupled to the 6-speed Durashift manual gearbox
- the sporty 204 PS 3.0-litre Duratec V6,
coupled to the 6-speed Durashift manual gearbox
- the affordable 2.5-litre 170 PS Duratec
V6, available either with the 6-speed Durashift manual gearbox or
the Durashift 5-tronic automatic transmission
Additionally, Mondeo can be specified with
either a 2.0-litre, 145 PS Duratec engine with a choice of Ford's
Durashift 5-speed manual or 4-speed automatic gearbox or one of
three 1.8-litre Duratec engines: the 110 or 125 PS ones which are
coupled to a 5-speed Durashift transmission or the direct injection
130 PS Duratec SCi engine which comes with a 6-speed Durashift
manual gearbox.
Acclaimed Driving Dynamics
Good looks, exceptional powertrains, modern technology and features
- all of these would mean little if Mondeo's driving dynamics were
not top of the class too.
Mondeo has been praised for its exceptional driving performance
since its launch in 1993. But what Ford's Driving Quality engineers
strived for and achieved with the latest generation Mondeo, is an
ideal balance between comfort and control at a high level. This was
achieved by developing a suspension that offers good isolation from
the road and offers the driver a confident feel from a vehicle that
reacts to driver input as expected.
A state-of-the-art chassis system helps Mondeo meet differing driver
and road surface demands across Europe. With European continent
drivers putting the emphasis on high-speed stability, a world-class
suspension, both front and rear, is a must. In Britain, on the other
hand, roads are tight and curving, also demanding an uncompromising
and highly controllable architecture.
"We are very proud at Ford of our ability to achieve what we
consider excellent vehicle dynamics that equal or surpass the best
in the segment," Kevin O'Neill commented. "It is a challenge to
achieve just the right equilibrium in the areas of steering input,
road feel and comfort. Judging from reactions of both our customers
as well as automotive experts, we have met that challenge by
attaining the right symmetry to offer exceptional vehicle driving
dynamics."
A Safe Place to Be thanks to IPS
The new Mondeo retains Ford's Intelligent Protection System (IPS),
an array of safety technologies it pioneered. Key elements of IPS -
which is standard equipment across the Mondeo range - include:
- Adaptive dual-stage front air bags for
the front-seat occupants, with an advanced detection system that
analyses frontal crash severity, driver position plus passenger-seat
occupancy
- Pretensioners and load-limiting
retractors on safety belts for front-seat occupants
In addition to robust protection for
frontal collisions, Mondeo also features standard technology for
side impacts:
- Inflatable side curtains for both front-
and rear-seat occupants
- Chest-protecting side air bags for
front-seat occupants
Plus, the Mondeo range offers other notable
features for increased occupant safety in a variety of accident
situations, such as:
- Collapsible pedal structure
- Systems optimised to support a wide
range of human body profiles - from 5th percentile female to 95th
percentile male
- Deploying front head restraints
"Our approach to the safety system of the
Mondeo was uncompromising," said O'Neill. "We are committed to
keeping the new Mondeo at the forefront of safety."